ANUM Full Form - What is Full Form of ANUM?

ANUM full form is Authority Need Urgency and Money.

What is Authority Need Urgency and Money?

The ANUM process focuses on Authority instead of budget and is more customer-centric. ANUM stands for Authority, Need, Urgency, and Money. Using the ANUM technique, sales reps avoid wasting their time on unauthorized leads and their call time, which may or may not lead to a sale. But before ANUM, pre-qualify the leads.